Press kit

FlyCrunch press kit

In a paragraph

FlyCrunch is a calm, gooey game of patience for iPhone, made for iPhone Duo. A swarm crawls across a kitchen counter, a picnic blanket or a car dashboard, and you have a set number of goes to catch it. On iPhone Duo you close the phone on them, gently, like a book, and the splat is waiting on the cover screen; open it up and the goo stretches between the halves. On any other iPhone you swat them. Nine places, 45 levels, nine bosses with British sitcom names, and one price with no ads.

The short version

Close your iPhone Duo on the flies. Gently. Splat happens.

Things worth knowing

  • It reads the iPhone Duo’s hinge angle as you close it. A gentle close always works, and a fast or hard close earns nothing; the cover screen says “Easy does it”. Please don’t slam phones for footage.
  • Every sound in the game is synthesised in code. The app ships no audio files.
  • The bosses include Big Keith (“been on the butter since Tuesday”), The Regional Manager and Clegg, who got in at junction 12.
  • Squeamish mode turns all the goo into cartoon POWs.
  • iPhone only. There is no Android version.

Logo and icon

Brand colours: icon blue #0066EE, deep blue #0045B8, swatter red #F5301A, orange #FF6A1A, yellow #FFE14D, goo lime #A6E22E, ink #14141C. Lettering: Luckiest Guy, outlined.

Screenshots

  • FlyCrunch screenshot: swat
  • FlyCrunch screenshot: results
  • FlyCrunch screenshot: map
  • FlyCrunch screenshot: swat break
  • FlyCrunch screenshot: night shift
  • FlyCrunch screenshot: squash book
  • FlyCrunch screenshot: start

The bosses

  • Big Keith Big Keith“Been on the butter since Tuesday.”
  • Great-Aunt Maud Great-Aunt Maud“Brought the whole family to lunch.”
  • Sir Singe Sir Singe“Fell asleep on the coals and came back harder.”
  • Old Whine Old Whine“Hasn’t stopped complaining since June.”
  • The Regional Manager The Regional Manager“Survived four restructures. Brought the interns.”
  • Clegg Clegg“Got in at junction 12. Not getting out at 13.”
  • Limescale Lil Limescale Lil“Forty years of hard water on that shell.”
  • Lady Lampshade Lady Lampshade“Holds court at the lamp. Everyone else is a guest.”
  • The Gatecrasher The Gatecrasher“Not on the list. Ate the icing anyway.”

Video: the trailer and clips are on the way. Ask [email protected] for early footage or a review code.